A few years ago, casino-made-billionaire Steve Wynn decided to sell one of his Picassos. While he was showing off the nearly 50 million dollar painting, his poor vision and depth perception led him to put an elbow through it. Oops. The joke was that because it was Wynn who caused the damage and is so valuable himself, it actually increased the value of the painting.
While this is in jest, it lends commentary to what I believe is an important notion to consider in today’s society.
Sure, beauty is in the eye of the beholder. But when that beauty in art translates into a rigid monetary value and there is an overwhelming commercialist interest that outweighs the innate sublimity, I believe that beauty is invalidated.
Why do artists make art? I am not much of an artist myself, but I believe it is one of the select “industries” that exists outside of the business realm. Artists clearly (for the most part anyway) do not prioritize money over their work. They try to sell when they can, but from what I have observed, their masterpieces are more rewarding for them than the check received.
For the most part, I believe that capitalism trumps all. In rare instances with art or classical music, I think them to be something of an escape for the materialistic world in which we live. And sadly, this serenity is succumbing to the commercial market.
I know there are true art lovers and collectors, but so much of art is a sign of wealth and status. This is nothing new… in fact for hundreds of years governmental establishments across the globe have commissioned artists to construct pieces to make their kingdoms shinier than the next. We can thank that for the renaissance.
The difference is that other cultures have perceived art as a lifestyle and have treated it as such, keeping it a priority in their societies. It is a source of pride and the beauty is certainly not lost to commercial value in European countries. For us, the appreciation, the culture of the art is lost to the curiosity of financial worth. Art is an excuse for many to flaunt financial success. Plain and simple.
Wealthy elites tend to accommodate their homes with art not so that it can be appreciated by many, but so that their gross ability to finance some million dollar painting can be shown off to few.
Another point is the, for lack of a better word, “criticism” regarding copies and “fakes” in the art realm. There are companies that will hire painters to copy any piece of art for a few hundred bucks. And for the untrained eye, I don’t see how the copy would bring any less joy to an observer than the real thing. Except for that the real thing is that much more monetarily valuable.
I am not trying to downplay the incredibility of a masterpiece such as Picasso’s “Guernica” that could never be successfully copied to have the same effect. I respect the originality of design and experience, I only believe that too much weight is placed on having an original for the mere clout of having an original that is worth so very much. A value that has been calculated by the calls of the commercialist world and free market structure today.
How do we remedy this? I wish I had the solution. Increasing education of art appreciation is a step in the right direction, but the problem is larger than this. We have placed such a high value on simple money and displaying such that we need a return to authentic appreciation of beauty and intent. Like I said, I believe that the capitalist system is a necessary and good one, but it is should not be all encompassing.